On “Dreamers,” the dance-laden lullaby and lead single from Savoir Adore’s new album Our Nature, Paul Hammer and Deidre Muro invite listeners into a magical dream world. Such worlds are nothing new to the fantasy pop duo, who inadvertently became a fixture of Brooklyn’s indie scene as the result of a dare.
In 2007, as disheartened solo artists, they whimsically retreated out of the city to a rural studio with two rules: “48 hours. No acoustic guitars.” They returned with The Adventures of Mr. Pumpernickel and The Girl with Animals in Her Throat (Cantora), a concept-driven EP set in a fairy tale land that narrates the tragedy of Gloria and her unrequited love. On 2009’s full length In The Wooded Forest (Cantora), they expounded on the EP’s mythical landscape. But where Savoir Adore’s previous releases have surveyed these worlds at a distance, Our Nature zooms in, putting our inner landscapes and relationships at the core of every track. In that vein, the recordings themselves are intentionally more crisp, aurally expansive and intriguing.
Paul and Deidre of Savoir Adore took the time to answer a few questions for us! Read below to find out how they met, what’s unique about their soon-to-be re-released album Our Nature and their plans for the rest of 2013!
How did you two meet?
Paul: We met at a songwriting club while we were both in school at NYU. We were both working mainly on our own when we met, and didn’t collaborate until about 3 years after that.
How did you come up with your band name, Savoir Adore?
Paul: The first time we ever made a recording together was this experimental ambient piece with Deidre singing in French. This was so long ago that the way we decided to share it with each other and a few friends was by making a “fake” MySpace band page. So we needed a name, that’s what came out and has been with us ever since!
How does your latest album Our Nature differ from your previous projects?
Paul: Mainly in the amount of time we took to make it. We spent a lot more time on letting songs develop naturally, and working out arrangements. “Dreamers” was written piecemeal over about 3 years!
How has the use of social media affected your band’s presence in the music industry?
Paul: We don’t really know how it’s affected us towards the music industry itself, but it has been absolutely incredible for staying connected with our fans. For example, because of the use of “Dreamers” in a soccer video game, we now have all these amazing fans around the world that stay in touch with us regularly on Facebook and Twitter – it’s so mind blowing.
If you could play a show with any musician / band, dead or alive, who would it be?
Deidre: Jack White
What artists / bands have you been listening to lately?
Baths, Alt J, Royal Canoe, Ella Fitzgerald
If you were to buy music today, what would you buy: A CD, a record, or an MP3?
Deidre: Record. In fact, Paul just bought 4 records two days ago from an awesome little vinyl shop in Charlottesville, VA called Melody Supreme.
What are your plans for the remainder of 2013?
Paul: We are re-releasing Our Nature on Nettwerk on June 4th, we’ll be touring around the country supporting Sea Wolf in May and June, we’ll be playing more shows in New York – as always – and hopefully starting to write and record more new music.
Get some friends together and take a short road trip to Athens to see Savoir Adore play with ON AN ON @ The Georgia Theatre FOR FREE! Can’t make it tonight? Score your tickets below to see them play @ The Drunken Unicorn tomorrow (4/9)!